WEVO offers the ability to compare multiple journeys simultaneously, providing a comprehensive evaluation and analysis of different digital experiences.
This feature is designed to empower UX researchers seeking valuable insights into the performance of various designs. Whether testing live websites or prototype designs, you can compare and contrast different experiences, allowing you to make informed decisions based on user feedback.
Journey compare allows you to evaluate the following:
- Evaluate Competitors' Experiences: Customers can compare their own digital journeys against those of their competitors, enabling a direct assessment of performance and identifying areas for improvement.
- Conduct Champion/Challenger Tests: This feature allows users to test and compare multiple variations of their designs, facilitating effective A/B testing to identify the winning design that delivers the best results.
You can enjoy all the benefits of running single WEVO tests with these added features.
- Comprehensive Insights: Detailed test reports include results for each journey, offering a clear understanding of their individual performance.
- Visual Summaries: Reports feature visually appealing summaries that compare the performance of each tested journey. You can quickly assess the relative strengths and weaknesses of different designs, aiding decision-making processes.
- Test Deep Dives: Users can explore specific aspects of the tests in greater detail through deep dives, providing deeper insights into user behavior and preferences. Custom questions and click maps offer enhanced understanding of user interactions.
- Cross-Journey Key Findings: The feature includes a concise summary of key findings across all journeys, enabling you to grasp the most important takeaways promptly.
- Usability Metrics: For Figma prototypes, key usability metrics such as task completion rate, time to complete, and ease of use are provided. Click maps offer precise insights into user interactions, highlighting where users clicked on each page of the journey.Path analysis helps identify user flow and drop-off points within the experience.
Unparalleled efficiency and accuracy:
What sets Journey Compare apart from other testing solutions is its efficiency and accuracy. Our feature leverages a consistent methodology, ensuring unbiased and equitable comparison across all tests. With Journey Compare you receive:
- Statistically Significant Results: 120+ respondents for each journey ensure reliable insights.
- Effortless Testing: Spend just 30 minutes instead of 100+ hours, as our AI and human analysts handle the heavy lifting.
- Launch with Confidence: Test experiences before going live to select the strongest option and prevent wasted resources.
Start using Journey Compare today by logging in to your WEVO account. If you have any questions, our support team is here to assist you.